The latest figures on tv viewing from the industry marketing body, Thinkbox, show that the average tv viewer in the UK watches 4 hours and 4 minutes of tv a day.

Mark galloway of the International Broadcasting Trust - which is now a fully-fledged charity - reminded members this week that the figure means it's the third year running that viewing has topped the four- hour mark:

"Despite the proliferation of catch up and mobile, most television is watched live by people sitting in front of an actual television: the current figure is 90%, a drop of less than 1 per cent compared with a year ago."

 

 

 

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